Category management has been the cornerstone of procurement excellence for more than a decade, but in many firms it has lost touch with business needs. This CPO Agenda article (Spring 2009) covers how premium drinks maker Diageo put some fizz back into a universal practice.
Tagged by topic: Category Management
Future Purchasing would like to invite you to receive our
monthly Viewpoint newsletter.
It contains evidence-led best practice procurement insight
guides, leadership and change management articles and
Complete the form below to subscribe today...